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Marketing Plans for Small Business Owners - 351.102

Duration

Eight Evenings

Who Should Attend

Small business owners / operators or those setting up their own business.

Content

Develop a marketing plan for your business. Some sessions will involve time spent in a computer lab accessing useful websites and working on the plan.

Sessions will be workshop-oriented:

  • What marketing can do for your business
  • Market research - getting to know your business environment
  • Target markets - who you want to do business with
  • Product and service offering
  • Distribution and pricing strategies
  • Advertising and promotion
  • The marketing budget - setting realistic budgets and accessing free advertising
  • The internet, how can your business use it.

Fee

$600.00

Dates and Times

2010

Currently there are no further course dates scheduled for this year.